Here's Every SMS Flow You Need 💬

Hey it’s Max from The Inbox Newsletter.

I get a lot of questions about SMS marketing… so I’m just going to give you my base copy and paste systems.

SMS Marketing… A Tough Balance

You have to be really careful with SMS marketing.

It’s the most effective form of marketing considering it has a 95% average open rate (everyone checks their texts).

However, it’s expensive as sh*t.

And, it can be annoying as sh*t if you send to your customers too much.

You have to be REALLY careful with what you’re sending and how much you’re sending.

My advice?

Only send SMS for product drops, sales, and abandonment flows.

If you try to send any other sms your unsubscribe rates will shoot through the roof and you lost a subscriber.

Don’t try to test random product highlights, testimonials, or anything on SMS.

Just save your texts for big events 😉 

SMS Flows

Your SMS flows will be a big revenue driver for your store, and they really don’t need much.

I’ve tested everything over the past 3 years… from fancy stuff to simple stuff.

The basics always outperform.

Here are the copy and paste templates you can use to get live.

Welcome Flow

Welcome SMS 1 [Send instantly from event]
Welcome to ___! [Quick remark]. Use code ___ for __ OFF your first order!

Shop Now: [link]

Welcome SMS 2 (Wait 7 days)
Hey there, we noticed you signed up, but haven't shopped __ OFF yet. Don't miss out, this offer is about to expire!

Shop Now: [link]

Site Abandon Flow

Site Abandon SMS 1 [Wait 4 hours from event]
We heard you're looking for some NEW [product you sell].

Shop Best Sellers: [link]

Browse Abandon Flow

Browse Abandon SMS 1 (Wait 3 hours from event)
Hey! Looks like you were eyeing our ___

Shop Now: [link]

Cart / Checkout Abandon Flows

Cart / Checkout Abandon SMS 1 (Wait 30 minutes from event)
It looks like you forgot ___  in your cart!

Finish Your Order: [link]

That’s it!

Don’t go crazy on your sms flows… keep it nice and simple and you’ll have more conversions and less unsubscribes.

Email Inspiration Of The Day

Brand:
Nyla Tails

Email Design:
https://drive.google.com/file/d/1dtuesM00WWrzDrhnL4aMFe6mlXN4BnX9/view?usp=sharing 

Notes:
This may be the cutest design I’ve ever seen.

On top of this, the conversion based principles here are amazing.

The discount nice and clear at the top of the email, and the attention on the button is perfect (even the cats are looking at it!!)

Love the added touch of the cat in the footer lol

Template of The Day

Here’s a nice testimonial section that you can use in the bridge of any email you want to add some social proof and bring the email to life!

If you want access to a bank of 134 mix and match templates like this equating to over 5,000+ possible email designs, click here » 

Helpful Links Of The Day

• My top 10 favorite email marketing brands to subscribe to

• Helpful tip to increase conversions as you scale

• One of the most impactful A/B tests you can run

Reply to this email if you have any questions or further content you want covered.

Cheers,

Max

PS - If you want to join a community of 100+ members with daily tips from me, get feedback / support 24/7, AND get design templates that can make 5,000+ unique email designs click here » 

PPS - If you run an ecom brand and want to have a 15 minute strategy session with me, book a call here »