Google’s New Update Gives You Free SEO Exposure (Here’s How To Get It)

Hey it’s Max from The Inbox Newsletter.

Google just launched something that 99% of ecommerce brands probably didn’t notice.

Which means the 1% who take action will get all the upside.

Here’s how to be in the 1%.

Key Takeaways:

• If you complete these steps, Google will now feature your email content across Search and Shopping

• You get more eyeballs on your brand without doing extra work

• All you have to do is add your email to your Merchant Center settings.

Google Now Can Promote Your Emails… For Free

Google can now read our marketing emails like promos, launches, or discounts.

And if you set this up, this information can now be shown to potential customers across Google Search and Shopping.

This means free visibility to people already looking to buy.

If you set this up, Google does all the work for you.

Here’s Exactly What Google Says

“Effortlessly boost your visibility on Google. Google will automatically display your marketing content including new arrivals, sales, and promotions on Search, Shopping, and more. Save time and effort by letting Google automatically showcase your brand and products using information from your existing marketing content. You’ll remain in control and can opt out anytime in Merchant Center.”

“Google will collect and display relevant content from your marketing content on Search, the Shopping tab, and more This includes sales and other promotions, social media links, new product announcements, and more. We'll treat this content as “Content” subject to the Merchant Center terms. No other terms and conditions will apply to the use of the marketing content within Merchant Center.”

How to Make Use of This

Personally, I’m setting this up for all my clients. You can choose if you want to or not.

All you have to do is add [email protected] to your email list.

That’s it!

You can read the full release here: https://support.google.com/merchants/answer/15760498?hl=en 

Email Inspiration Of The Day

Brand:
Tushy

Email Design:
https://drive.google.com/file/d/1nR1ht95iTWdDLTHP1rqjVac-HZU60MkL/view?usp=sharing

Notes:
Super simple, clear and effective us vs them email.

Love including something like this in the welcome flow.

Helpful Links Of The Day

• How to stay out of spam folder

• Liquid Death Email Upgrade

• Email marketing behind your favorite brands

Reply to this email if you have any questions or further content you want covered.

Cheers,

Max

PS - If you run an ecommerce brand above $50k/mo and you want to have a free email strategy consultation with me, book a call here »

PPS - I have a few different products you can buy. If you purchase any one of these products you get access to my private community of 850+ members with daily posts from me, access to me for support 24/7, and private calls.

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